So, you wanna’ be an IT Girl?

That’s the question several of my coworkers and I had to ask ourselves last spring when we were asked to work on a new tech book series for Wiley Publishing. We came up with the idea of a series of tech guides that would be written exclusively by women for women on topics that would appeal to today’s smart, savvy, and very busy women…women that each of us in some way could identify with. No one could dispute that more and more women from all walks of life are using technology to improve and enhance their lifestyles, from on-the-go professionals to new moms to technology trendsetters. But, would women really be interested in a women-focused tech reference?

After months of research, brainstorming, and creative thinking, we believed the answer was yes.

And, as we looked closer at the women who might be interested in such a reference, we found a lot of similarities. Our IT Girls were intelligent, interested (and interesting), active, and educated. These women wanted to learn new skills or enhance existing ones, and were eager to meet their technology challenges head-on. But while technology had its place – an important place – in their lives, they didn’t intend to sacrifice time with their family and friends, their favorite yoga class, or the latest episode of Grey’s Anatomy to be a slave to the technology gods either.

Thus, we arrived at The IT Girl’s Guides, a series of books that truly believe that being a geek REALLY is chic! You’ll here more from the rest of the IT Girl’s team, our authors, and other IT Girls coming soon on The IT Girl’s Guides blog. Stay tuned.

So, you wanna’ be an IT Girl? Yep, I do.

Posted by: Kelly T.